As backyard grilling season heats up, Traeger is turning up the flavor with the launch of its all-new Westwood Series, a grill lineup designed to make wood-fired cooking easier, smarter, and more approachable for everyday cooks.
Announced Tuesday, the new entry-level series brings some of Traeger’s most advanced grilling technology into a more accessible model, giving first-time pellet grill users a taste of the same innovation found in the brand’s premium lineup.
For anyone who has ever wanted the smoky flavor of slow-cooked ribs, perfectly grilled chicken, or even wood-fired pizza without hovering over a grill all afternoon, the Westwood aims to do the heavy lifting.
“Traeger has always inspired people to gather, connect, and create unforgettable flavor,” said Jeremy Andrus, chief executive officer of Traeger. “With the Westwood Series, we’re bringing top-of-the-line technology into a new entry-level grill that gives cooks the confidence to create incredible meals from their very first cook.”
The pitch is simple: set the temperature, load the pellets, and let the grill do the work.
At the heart of the new lineup is Traeger’s signature hardwood pellet system, which infuses food with the unmistakable smoky flavor that has made pellet grilling increasingly popular with backyard cooks and barbecue enthusiasts alike.
But this isn’t just about burgers and steaks.
The Westwood Series is built for versatility, offering the ability to grill, smoke, bake, roast, and barbecue, making it just as useful for a weeknight dinner as it is for a full weekend cookout.
Want to smoke ribs low and slow on Saturday, then fire up pizza on Sunday? That’s exactly the kind of all-in-one convenience Traeger is targeting.
One of the biggest draws for modern home cooks may be the built-in WiFIRE® technology, which allows users to monitor and control the grill directly from their phone through the Traeger app.
That means users can check temperatures, adjust heat settings, and keep tabs on dinner while prepping sides in the kitchen or entertaining guests on the patio.
Traeger Westwood Series
The new lineup comes in two sizes:
Westwood — 653 square inches of cooking space, priced at $699
Westwood XL — 823 square inches, priced at $799
Both models include dual-tier cooking space, integrated prep shelves, and customizable attachments designed to expand what users can cook outdoors.
For Traeger, the Westwood launch arrives at a time when outdoor cooking continues to evolve beyond traditional grilling and into a more year-round lifestyle category.
The company, headquartered in Salt Lake City, has built its reputation around making wood-pellet grilling more mainstream, and the Westwood appears aimed squarely at those ready to step into that world without jumping straight to a premium price point.
In short, if summer gatherings are about smoky flavor, easy hosting, and food that keeps people lingering around the patio table a little longer, Traeger is betting the Westwood will be right at the center of it.